How to link your AdWords and Analytics accounts

Let's find out how to link your AdWords account to your Analytics account

Link Google Analytics and AdWords

Linking a Google Analytics account to your AdWords account can help you analyze where people who click on your ads go once they reach your website. This information can help you improve your ads and your website to try and make more money per click.

Why link AdWords to Google Analytics

Google Analytics is a tool that keeps track of all the traffic that comes to a website. It can tell you how many people visit your site, how many pages they view, how long they stay, and even what series of pages they saw. This valuable information can shed light on how much of your website traffic or sales is driven by AdWords. It can also tell you where people decide to leave your website, and what parts of your website are most attractive to your potential customers.

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